Breakfast cereals market global industry

Rising adoption of nutritious meal options in breakfast is spurring the demand for multi-grain cereals including grains, seeds, and beans.

Cereal market share 2018

Rising adoption of nutritious meal options in breakfast is spurring the demand for multi-grain cereals including grains, seeds, and beans. The report on this industry offers a detailed overview of the trends prevailing in the global market. By product type, ready to eat cereals accounted for the majority share primarily in the North American and European regions. Contact Info:. The company also incorporated vitamin D into its snack bars to raise the nutritional value of the product. These nations are anticipated to register a high growth owing to rise in consumer preferences for ready to eat meals coupled with busy lifestyles in this region. On the other hand, the growth in this market is restrained by easy availability of conventional alternatives such as eggs, yogurt, sausages, puddings and waffles among others. Among the regions, North America accounted for the largest market share closely followed by Europe, while Asia-pacific region is projected to experience significant growth in this market over the forecast period. Sweeteners used in the manufacturing of breakfast cereals include malt, which is obtained from barley, brown sugar, white sugar, and corn syrup. In remote and underdeveloped regions, lack of trained staff might lead to less cereal production. Hence, the demand for breakfast cereals containing high whole grains and low sugar are more in demand these days. The young age groups are likely to play crucial role in promoting the growth in this market as they are likely to be highly influenced by the TV commercials and tastes of breakfast cereals. Moreover, provision of insufficient wages to workers in cereal manufacturing factories, shortage of expertise required for equipment manufacturing in remote regions, and improperly maintained safety of workers also are key growth obstacles.

Commonly used grains include oats, rice, barley, wheat, and corn. The number of convenience stores has increased, in the last decade, as a major distribution channel for cereal products.

breakfast cereal category

Moreover, ingredients such as malt and vegetable oils are used in the processing of breakfast cereals. Initially, their presence was concentrated in developed economies of North America and Europe, but now they have expanded their presence across Asia Pacific and the Middle East and Africa.

Cereals is popular breakfast menu in western countries; and growing influence of western food culture and increasing penetration of processed food companies in the market of developing countries are factors boosting growth of the global market.

Breakfast cereals market global industry

The report segregates the complete market on the basis of key players, geographical areas, and segments. It is projected to expand at a CAGR of 4. Breakfast cereals are enriched with the ingredients that contain high fiber such as oats, rice, barley, wheat and corn. The report of Global Breakfast Cereal Industry is delivering the detailed study on the basis of market revenue share, price and production occurred. Contact Info:. Advancing food retail infrastructure along with rising awareness regarding health benefits of consuming grain-based breakfasts is further supporting the growth of the market. Demand for breakfast cereal is restrained by huge availability of alternatives. Key Opinion Leaders associated with the author 2. Tree House Foods General Mills Technology is one of the biggest disruptors in the food and beverage sector and companies are continuously adopting these technologies to stay ahead of the competition. That intensifies growth and make a remarkable stand in the industry. The Breakfast Cereal Market report provides the summary of the segmentation on the basis of region, considering the details of revenue and production pertaining to market.

These may be available for costs less than those sold by renowned brands, thereby eating into the sales of the latter.

However, in recent times, the demand has slowed down on account of presence of high sugar and preservative contents in cereal bars. Rapidly growing economies in Asia Pacific are leading a widening base of the populace indulged in busy lifestyles.

Breakfast cereals are available in different variety, but the essential ingredient is grains. The market is also observing upswing in adoption of cereal bars among kids. It is projected to expand at a CAGR of 4.

Breakfast cereal market segmentation

Hot meals are anticipated to rise at a faster pace during the forecast years, due to increasing consumer inclination towards nutritional breakfast meal option. The report on breakfast cereal market is a comprehensive study and presentation of drivers, restraints, opportunities, demand factors, market size, forecasts, and trends in the global breakfast cereal market over the period of to The consumption of the breakfast cereals among the children is growing at a rapid pace owing to increasing awareness among the parents about the health benefits of breakfast cereals and increasing TV commercials. Thus, an inherently high demand for these foods itself acts as a prolonged growth driving factor for the market. The report segregates the complete market on the basis of key players, geographical areas, and segments. Among the product types, the ready to eat cereals segment is projected to continue its dominance over the forecast period. Furthermore, several companies are pouring extensive investments to facilitate innovative cereal manufacturing techniques as well as provide lucrative flavors to customers for increasing their retention. Frequent mergers and acquisitions have been observed across the industry. Rapidly growing economies in Asia Pacific are leading a widening base of the populace indulged in busy lifestyles. Further, Growth Matrix given in the report brings an insight on the investment areas that existing or new market players can consider. Other types of ingredients incorporated to enhance the flavor includes dried fruit, nuts, and marshmallows. Manufacturers are introducing healthier variants to attract huge consumer base.

They are engaged in introducing innovative, fruit flavored, and fiber-rich products, which contain reduced fat and oil content. The market leaders are innovating their product offerings to cater to the diversified customer interests throughout the world.

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Breakfast Cereals Market Size, Industry Share And Growth Rate